North State Grocery Outlets (G.O.): Providing, Family-Focused Food at Affordable Prices

Curtis Hallam, is the owner and manager of Grocery Outlet in Orland.

“When I shop at Grocery Outlet in Oroville, the employees make me feel like family. I wouldn’t shop anywhere else.”

“Orland’s Grocery Outlet lets my family eat healthy food we could not otherwise afford.”

Reviews like these keep popping up in conversations and social media. They represent the sentiments of a growing number of North State shoppers. With about 50 stores in Northern California, and more on the way, Grocery Outlet (G.O.) offers savings up to 40% on brand-name and farm-fresh products. How are they able to do this? Grocery Outlet branches stock their shelves with discounted inventory purchased from producers when they change packaging or have surplus supplies. This means families like yours can spend less to eat higher quality, healthier food – including organic. Curtis Hallam, owner and manager of a Grocery Outlet in Orland, says, Orland’s G.O. offers a “continuously growing” organic category — including produce, dry goods, meat and milk.

Nationally and locally, G.O. is known for its ongoing support to families and the community. Hallam is a second-generation G.O. employee who started working for an outlet in Redding while in high school. Four years ago he opened his own store in Orland which sponsors free, family movies in the park and swim days. During the G.O. company-wide “Independence from Hunger” food drive each July, the Orland branch stocks Orland Pantry, a local nonprofit, with food for low-income Orland residents. 

Nicole Hennig and her husband became owners of the G.O. in Oroville in 2015. Hennig says her branch supports the community through food drives for The Hope Center, the Salvation Army and the Northwest SPCA, in addition to sponsoring the local Little League and cheerleading teams. The store provided weekly lunches for Las Plumas High School’s football team during the school year; and, in November, provided ten low-income families with turkey dinners on Thanksgiving Day. “We absolutely love serving our community and being in a position to help out and make a difference,” says Hennig. She also loves the “sense of family and camaraderie between Grocery Outlet branch owners. Many of us work closely with our spouses and children: It’s amazing to see our own kids become a part of our business.”  Hennig describes the 36 employees of her store as “more like family than anything else.”

Locally owned and managed, North State Grocery Outlets offer shoppers bargain deals in a family-focused environment. As Hennig puts it, “We wouldn’t have it any other way.”

Jenna Christophersen is a native of Chico. She’s always on the lookout for a great deal and never complains about healthy food bargains.
North State Parent
About North State Parent

North State Parent is a free monthly publication that circulates within five California counties: Butte, Glenn, Shasta, Southern Siskiyou and Tehama. Our pages are filled with family-oriented places to go, services and products geared for women and things to do; a focus on parenting, community, health, education, teens, youth, and much more.

Updated: Oct 10, 2017 @ 10:59 am