Families in Business: Roberts Automotive / Nicole Roberts Photography


Roberts Automotive

art-0801-nicoleroberts3Sean Roberts has worked in the automotive field for more than 20 years. Motivated by wanting to provide a better life for his family, opening his own shop was a progressive journey. “From 2014 to August 2015 I only did business in the evenings or on weekends after my regular 8-5 Monday through Friday job,” explains Sean. In September 2015 he opened Roberts Automotive full time, specializing in diesel repair for Ford, Chevy and Dodge trucks, as well gas-powered domestic vehicles.

Sean says, “The best part of owning my own business is getting to spend time with family members as well as bringing family members closer together.”

Both his father-in-law and Nicole’s grandfather help out. “Whether it’s running errands, cleaning up, taking phone calls, or watching the shop while I’m on test drives, they have been very supportive and helpful in making the jump of starting my business a reality.  Nicole helps support the business by doing the accounting.”

“I pride myself on the quality of my work and honesty,” Sean says.  Give him a call to find out how he can help you with your vehicle’s needs.

Nicole Roberts Photography

art-0801-nicoleroberts4When Nicole Roberts lost her job during an economic downturn, she was faced with two options: “to try and find work in a new industry or follow my passion and do photography full-time,” she explains.  She was regularly receiving calls requesting photography sessions, and so, after falling in love with a beautiful and spacious studio space, she took a leap of faith and hasn’t looked back.

Nicole’s business, like her husband’s, is a family affair. “The best part is we get to spend time together as a family,” she says, “and I love being able to teach my children my craft. Our two older daughters help me in the studio, and my husband is always there to lend a hand with my crazy projects. Sean does all woodworking, from studio improvements to making props. My mom helps out with craft projects like sewing bonnets and items for babies, and helps with creative ideas for sessions and set designs.”

Nicole’s passion is reflected in the moments she captures for her clients’ growing
families, whether in the studio or on location. Her 3,200-square-foot studio is located near downtown Chico and includes framing, prints, fine art and more.


North State Parent
About North State Parent

North State Parent is a free monthly publication that circulates within five California counties: Butte, Glenn, Shasta, Southern Siskiyou and Tehama. Our pages are filled with family-oriented places to go, services and products geared for women and things to do; a focus on parenting, community, health, education, teens, youth, and much more.

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